Unveiling Green Hushing: The Silent Barrier to Environmental Progress

Organizations increasingly adopt sustainable practices to reduce their ecological footprint as the urgency to address climate change and environmental degradation heightens. While this shift is a positive development, a less-discussed phenomenon known as “green hushing” has emerged, casting a shadow on the sustainability movement.

Green hushing is deliberately downplaying or remaining silent about environmental achievements or initiatives. This behaviour often arises from the fear of being accused of greenwashing, a deceptive marketing practice in which organizations exaggerate their eco-friendly efforts to improve their public image.

Impacts of Green Hushing

Some of the impacts of Green Hushing are as follows:

  • Hindered Progress: Green hushing prevents organizations from sharing valuable information about effective environmental practices, which could slow the adoption of sustainable solutions across industries.
  • Suppressed Collaboration: By not publicizing their green achievements, organizations may miss opportunities to identify potential partners, pool resources, and collaborate on joint projects to amplify their collective environmental impact.
  • Reduced Public Awareness: Green hushing contributes to a lack of public awareness about sustainability issues and solutions, limiting the potential for grassroots action and societal change.

Implications of Green Hushing

According to a report published by South Pole, some companies, including those from the tech, finance, and engineering sectors, prefer not to disclose and draw attention to their achievements or milestones on climate action.

It found that nearly one in four of the 1,200 large private companies from 12 countries surveyed have set net-zero targets but have decided not to publicise their progress. Some of the implications of Green Hushing are as follows:

  • Loss of Trust: When organizations withhold information about their environmental efforts, they risk damaging trust among consumers, investors, and other stakeholders. Transparency is essential to building credibility and promoting long-term engagement in sustainability initiatives.
  • Stifled Innovation: Green hushing can inhibit the spread of innovative technologies and practices by discouraging organizations from showcasing their environmental achievements. This stifling of innovation can slow the global transition to a more sustainable economy.

Green Hushing and its Relevance in Today’s World

Green hushing has gained significant relevance in the era of heightened environmental awareness and the fight against greenwashing. It highlights the delicate balance organizations must strike between showcasing their eco-friendly initiatives and avoiding accusations of greenwashing. Additionally, it underscores the importance of transparent, accurate, and consistent communication about environmental efforts. Some of the real-life examples are:

a. Interface, a leading carpet tile manufacturer, has been at the forefront of sustainability for decades, with ambitious goals to reduce carbon emissions, water usage, and waste. However, the company has often been cautious about publicizing its successes for fear of being accused of greenwashing. This reluctance has potentially prevented other businesses from learning from Interface’s innovative practices and adopting similar measures.

b. The Carbon Disclosure Project (CDP) reported in 2015 that over half of the surveyed companies did not publicly disclose their carbon reduction targets, even though they had established them internally. This lack of transparency is an example of green hushing in action, as these organizations opted to keep their environmental goals hidden from the public eye.

Addressing Green Hushing

To address the concept of Green Hushing, some of the important steps that an organization can take are:

  • To mitigate the adverse effects of green hushing, organizations can adopt the following strategies:
  • Emphasize transparency and authenticity by openly communicating environmental initiatives, progress, and challenges.
  • Adopt clear guidelines and standards, such as the Global Reporting Initiative (GRI) sustainability reporting standards, to ensure accurate and consistent communication of environmental performance.
  • Foster a culture of collaboration and knowledge-sharing, enabling organizations to work together to address environmental challenges and share best practices.

Green hushing poses a unique challenge in the global effort to combat climate change and environmental degradation. Organizations can take proactive steps to promote transparency, collaboration, and shared learning by understanding its concept, impacts, and implications. By embracing open communication about environmental achievements and fostering a culture of trust and cooperation, we can overcome the barriers created by green hushing and advance towards a more sustainable.

ISO 14001

The International Organization for Standardization (ISO) 14001 is a globally recognized standard for implementing an effective Environmental Management System (EMS) in organizations. The EMS provides a systematic framework for managing an organization’s environmental responsibilities, improving performance, and reducing environmental impact.

ISO 14001 defines the criteria for an EMS, a set of processes, practices, and policies that help organizations identify, manage, and reduce their environmental impacts. It is based on the Plan-Do-Check-Act (PDCA) model, which promotes continuous improvement.

Purpose

The purpose of ISO 14001 is to enable organizations to:

  • Develop a systematic approach to managing their environmental responsibilities
  • Improve environmental performance
  • Comply with relevant environmental legislation and regulations
  • Demonstrate their commitment to environmental stewardship to stakeholders

Characteristics of ISO 14001

  1. Flexibility

ISO 14001 applies to organizations of all sizes and types across various industries. It provides a flexible framework tailored to an organization’s unique environmental context and requirements.

2. Integration

ISO 14001 is designed to be integrated with other management systems, such as ISO 9001 (Quality Management System) and ISO 45001 (Occupational Health and Safety Management System), allowing organizations to streamline their management processes.

3. Risk-based approach

ISO 14001 adopts a risk-based approach to environmental management, focusing on identifying, assessing, and managing the most significant environmental risks and opportunities.

4. Continual improvement

ISO 14001 emphasizes the importance of continually improving environmental performance by setting objectives, monitoring progress, and refining processes.

Why is ISO 14001 critical?

The following are the reasons for applying for ISO 14001:

  • Regulatory compliance

Implementing ISO 14001 helps organizations ensure compliance with relevant environmental regulations, reducing the risk of fines, penalties, and legal liabilities.

  • Cost reduction

Organizations can achieve significant cost savings and improve their bottom line by identifying and addressing inefficiencies in resource usage and waste management.

  • Enhanced reputation

Certification to ISO 14001 demonstrates an organization’s commitment to environmental responsibility, enhancing its reputation and attracting environmentally-conscious customers, investors, and partners.

  • Operational efficiency

An effective EMS can lead to more efficient operations by streamlining processes, reducing waste, and optimizing resource utilization.

  • Employee engagement

Implementing an EMS encourages a culture of environmental awareness, increasing employee engagement and participation in sustainable practices.

How can various industries benefit from ISO 14001?

  • The Manufacturing Industry

A manufacturing company may use ISO 14001 to optimize its production processes, reducing waste generation and minimizing the consumption of energy and raw materials. This can lead to cost savings, improved regulatory compliance, and a reduced environmental footprint.

  • The Construction Industry

A construction firm may implement ISO 14001 to manage the environmental impacts of its projects, such as waste generation, resource consumption, and emissions. This can help the firm reduce its environmental impact, meet regulatory requirements, and improve its reputation in the marketplace.

  • The Hospitality Industry

A hotel may adopt ISO 14001 to minimize environmental impacts by implementing energy-saving initiatives, reducing water consumption, and promoting sustainable sourcing practices. This can result in cost savings, enhanced customer satisfaction, and improved environmental performance.

  • The Retail Industry

A retail business may use ISO 14001 to implement eco-friendly practices, such as reducing packaging waste, promoting recycling, and sourcing environmentally-friendly products. This can help the retailer attract environmentally-conscious customers, improve its brand image, and reduce its environmental footprint.

Principles of ISO 14001

Like every other regulation, law or practice, ISO 14001 is built upon fundamental principles guiding its development, implementation, and maintenance. These principles include:

a. Commitment and leadership: Top management must demonstrate commitment to the EMS and provide the necessary resources, infrastructure, and support for its successful implementation.

b. Policy: Organizations must establish an environmental policy that reflects their commitment to comply with relevant environmental legislation, regulations, and other requirements, as well as to the continual improvement and pollution prevention.

c. Risk-based approach: ISO 14001 focuses on identifying, assessing, and managing the most significant environmental risks and opportunities, ensuring that organizations prioritize their efforts effectively.

d. Legal compliance: Organizations must comply with applicable legal and regulatory requirements related to their environmental aspects.

e. Continual improvement: ISO 14001 emphasizes improving environmental performance by setting objectives, monitoring progress, and refining processes.

f. Performance evaluation: Organizations must regularly monitor, measure, and evaluate their environmental performance to ensure that their EMS is effective and achieves its objectives.

ISO 14001 is an essential standard for organizations seeking to manage their environmental responsibilities effectively and demonstrate their commitment to sustainability. Organizations can better implement an EMS that meets the standard’s requirements and delivers tangible benefits by understanding the meaning, purpose, characteristics, importance, and value addition of ISO 14001 for various industries.

Adopting ISO 14001 can lead to improved environmental performance, cost savings, enhanced reputation, and increased employee engagement, all of which contribute to long-term business success.

CLIMATE CORPORATE SOLUTIONS AND ACQUIRING ISO 14001

Having an understanding of what ISO 14001 means and how it is beneficial for any organization in any industry, it becomes essential that we @Climate Corporate Solutions (CCS), guide you as to how we can assist organizations in obtaining ISO 14001 certification from accredited certifying agencies by providing the following services:

1. Conducting Gap analysis: CCS can conduct a gap analysis to identify areas where the organization’s current practices deviate from ISO 14001 requirements and develop an action plan to address these gaps.

2. Develop EMS: CCS can help organizations develop their EMS, including establishing an environmental policy, setting objectives and targets, and creating environmental management programs.

3. Training and awareness: CCS can provide training and awareness programs to ensure that employees understand the requirements of ISO 14001 and their role in the EMS.

4. Implementation support: CCS can assist organizations in implementing their EMS, providing guidance on operational controls, documentation, and communication.

5. Internal audit and management review: CCS can help organizations conduct internal audits and management reviews to assess their EMS’s effectiveness and identify improvement opportunities.

6. Certification audit preparation: CCS can support organizations in preparing for their certification audit by ensuring that all ISO 14001 requirements are met and providing guidance on the audit process.

By partnering with a company like Climate Corporate Solutions, organizations can streamline the process of obtaining ISO 14001 certification and ensure that their EMS is practical, robust, and delivers the desired environmental and business benefits.

Let’s Act NOW!!!

Radical action to curb Greenhouse Gas emissions is needed as public health is deteriorating due to the global economy’s rise.

The latest IPCC report reaffirms the point, “Action is Needed NOW”, since the impact of the climate crisis is visible in every aspect of the ecosystem; crop yields, coral reefs, weather patterns, and human health- all are getting impacted due to climate crisis. Read more

News Credit: The Guardian

Picture Credit: Borg Wong/AP

The Intricate Dance: Human Behavior and Climate Change – A Story of Action and Reaction

Climate change is an ongoing global concern with far-reaching consequences for the environment, human societies, and economies. A significant driver of climate change is human behaviour, which contributes to the release of greenhouse gases and the depletion of natural resources. It is essential to explore the complex relationship between human behaviour and climate change by presenting numerous examples, facts, and data to demonstrate how our actions impact the planet:

  1. Greenhouse gas emissions and human activities

Human activities are responsible for the majority of greenhouse gas emissions, primarily carbon dioxide (CO2), methane (CH4), and nitrous oxide (N2O). According to the Intergovernmental Panel on Climate Change (IPCC), anthropogenic CO2 emissions have increased by 90% since 1970, with fossil fuel combustion and industrial processes accounting for 78% of the total increase. Some key examples of human activities that contribute to greenhouse gas emissions include:

a. Transportation:

The burning of fossil fuels in vehicles, aeroplanes, and ships is a significant source of CO2 emissions. In 2019, the transportation sector accounted for 29% of US greenhouse gas emissions.

b. Energy production:

Using coal, natural gas, and oil for electricity and heat generation is another significant contributor to CO2 emissions. In 2020, global electricity production from fossil fuels was responsible for 9.95 GtCO2 emissions.

c. Agriculture:

Agricultural practices such as livestock farming, rice cultivation, and nitrogen-based fertilizers release CH4 and N2O emissions. In 2020, the global agricultural sector was responsible for 18% of total greenhouse gas emissions.

2. Deforestation and habitat destruction

Human activities have led to widespread deforestation and habitat destruction, contributing to climate change and threatening countless species of plants and animals. Forests act as carbon sinks, absorbing CO2 from the atmosphere, but deforestation releases that stored carbon back into the environment.

Some striking examples of human-driven deforestation and habitat destruction include:

a. The Amazon rainforest: Between 2000 and 2020, nearly 414,000 square kilometres (160,000 square miles) of the Amazon rainforest were lost, primarily due to agricultural expansion and illegal logging.

b. Indonesian rainforests: The conversion of Indonesian rainforests into palm oil plantations has led to the loss of over 24 million hectares of forest between 1990 and 2015, severely impacting the habitats of orangutans and Sumatran tigers.

3. Consumer Behavior and its Impact on climate change

Consumer behaviour drives climate change through unsustainable production and consumption patterns. Some examples include:

a. Food waste:

In 2020, it was estimated that 931 million tonnes of food were wasted globally, generating 8-10% of total greenhouse gas emissions. Reducing food waste can help lower methane emissions from decomposing organic material.

b. Fast fashion:

The fashion industry produces 10% of global CO2 emissions and is responsible for 20% of wastewater pollution. The rapid turnover of clothing trends contributes to these emissions by encouraging overconsumption and waste.

4. Positive Changes and the Potential for Mitigation

Despite the challenges, there is evidence that human behaviour can change in ways that mitigate climate change. A typical example could include renewable energy, i.e., the global installed capacity of renewable energy has grown exponentially, with solar and wind power increasing by 233% and 449%, respectively, between 2010 and 2021.

To address climate change effectively, it is crucial to understand the relationship between human behaviour and its environmental impact. We can develop targeted policies and strategies to mitigate these effects by identifying the specific actions that contribute to climate change. Furthermore, understanding this relationship can help raise public awareness, leading to individual behavioural changes that collectively reduce our environmental footprint.

Case Study: The Netherlands and its Approach to sustainable Transportation

The Netherlands provides an excellent example of how understanding the relationship between human behaviour and climate change can lead to effective policy implementation. Recognizing that Transportation significantly contributes to greenhouse gas emissions, the Dutch government has implemented policies to promote cycling, public Transportation, and electric vehicles.

As a result, the Netherlands now boasts over 35,000 kilometres (22,000 miles) of dedicated bicycle paths, and 27% of all trips in the country are made by bike. In addition, the Dutch government has set a goal to have only zero-emission vehicles sold in the country by 2030. This comprehensive approach to sustainable Transportation has significantly reduced the country’s carbon emissions and demonstrated how human behaviour could be influenced to create positive environmental change.

The relationship between human behaviour and climate change is complex and multifaceted. We can see how our actions contribute to global warming, deforestation, and habitat destruction by examining numerous examples, facts, and data. However, understanding this relationship also provides a roadmap for change. By implementing effective policies and encouraging sustainable practices, we can mitigate the impacts of climate change and create a healthier, more sustainable future for our planet.

As individuals, we must recognize the power of our choices and strive to make conscious decisions that align with a greener future. Each option has a ripple effect on the environment, from the Transportation we use to the products we consume. By understanding the intricate dance between human behaviour and climate change, we can work together to create a world where both people and nature can thrive.

Collapsing Ice Sheets

After a study, scientists found that ice sheets can collapse into the ocean in spurts of up to 6000 meters or 2000 feet a day.

The same would be faster than that have been recorded every before. However, the same had been calculated based on the evidence from sediments from the last ICE AGE.

Furthermore, the study concluded that the sea floor sediment formations from the last ice age were a “warning from the past” for today’s world in which the climate crisis erodes ice sheets. The discovery explained that some ice sheets in Antarctica, including the “Doomsday” Thwaites glacier, could suffer periods of rapid collapse shortly, further accelerating the rise of sea level. Read more

News Credit: The Guardian

Picture Credit: Robert Larter/AP

SUSTAINABLE CITIES

There has been growing awareness of the need for sustainable cities worldwide. With more than half of the world’s population now living in urban areas, it is clear that sustainable urban development is critical for addressing global challenges such as climate change, resource depletion, and social inequality. This essay will explore the concept of sustainable cities, the current state of sustainable cities worldwide, and the challenges that remain.

Sustainable cities are designed, built, and operated to promote economic, social, and environmental sustainability. The same further means that they are places where people can live healthy and productive lives, where natural resources are conserved and used efficiently, and where the impacts of human activities on the environment are minimized. Sustainable cities are characterized by green spaces, public transportation, energy-efficient buildings, and waste management systems promoting recycling and composting.

Although progress has been made in developing sustainable cities worldwide, much work still needs to be done. According to the World Green Building Council, buildings account for 39% of global greenhouse gas emissions, while transportation accounts for 23%. The same highlights that sustainable building practices and low-carbon transportation options are critical for reducing city emissions.

Regarding sustainable building practices, there has been a significant increase in the number of green building certifications worldwide. As of 2020, over 103,000 buildings were certified under the Leadership in Energy and Environmental Design (LEED) system, with a total floor area of over 2.6 billion square meters (US Green Building Council, 2021). However, this represents only a tiny fraction of the buildings worldwide, and there is a need to scale up green building practices to achieve significant emissions reductions.

Similarly, there has been progressing in developing low-carbon transportation options in cities. According to the International Energy Agency (IEA), nearly 2.3 million electric cars were on the road worldwide in 2020, up from 17,000 in 2010 (IEA, 2021). However, this still represents only a tiny fraction of the total number of cars on the road. There is a need to accelerate the transition to low-carbon transportation in cities.

Despite the progress made in developing sustainable cities, several challenges remain. One of the biggest challenges is the lack of political will and public support for sustainable urban development. Many governments and city planners still focus on short-term economic growth rather than long-term sustainability. The same can lead to decisions prioritizing car-centric infrastructure over public transportation or development in environmentally sensitive areas.

Another challenge for sustainable cities is the need for significant investments in infrastructure and technology. For example, the transition to renewable energy in cities requires significant investments in solar panels, wind turbines, and other technologies. Similarly, developing low-carbon transportation systems requires investments in public transportation infrastructure, such as electric buses and trains.

Sustainable cities are critical for addressing global challenges such as climate change and resource depletion. While progress has been made in developing sustainable cities worldwide, much work still needs to be done. Governments and city planners need to prioritize sustainable urban development, and significant investments in infrastructure and technology are required to achieve substantial emissions reductions. However, with the right policies and investments, it is possible to create healthy, livable, and sustainable cities for all.