For the past year, consumer goods giant Procter & Gamble has been conducting a unique experiment, monitoring the water usage of 10 American families. Far from Orwellian, this study aims to see if families can thrive using just a quarter of their usual water consumption with the help of P&G’s water-saving products.
Featured in the new documentary “Our Blue World: A Water Odyssey,” voiced by Liam Neeson, the experiment showcases how small changes in daily habits facilitated by innovative products can significantly reduce water use. This effort is part of P&G’s broader mission to address global water scarcity, including recycling over 3 billion litres of water annually in its facilities.
P&G is also a founding member of the 50L Home Coalition, alongside partners like Ikea and Kohler, expanding the experiment in Los Angeles. The goal? To use real-world data to drive innovation and make sustainability irresistible to consumers. “Sustainability cannot scale if there’s not a business driver,” says P&G.
By turning sustainability into a business imperative, P&G aims to take charge of creating products that help save the planet, one household at a time. Read More
News Credit: TCD (The Cool Down)
Image: Freepik
Your blog is a shining example of excellence in content creation. I’m continually impressed by the depth of your knowledge and the clarity of your writing. Thank you for all that you do.
I do trust all the ideas youve presented in your post They are really convincing and will definitely work Nonetheless the posts are too short for newbies May just you please lengthen them a bit from next time Thank you for the post
Thanks… keep reading!
I wanted to take a moment to commend you on the outstanding quality of your blog. Your dedication to excellence is evident in every aspect of your writing. Truly impressive!
Fantastic site Lots of helpful information here I am sending it to some friends ans additionally sharing in delicious And of course thanks for your effort
Thanks
I was just as enthralled by your work as you were. The visual presentation is refined, and the written content is sophisticated. However, you seem anxious about the possibility of presenting something that could be perceived as questionable. I believe you’ll be able to rectify this matter in a timely manner.
Thanks
Real Estate This is really interesting, You’re a very skilled blogger. I’ve joined your feed and look forward to seeking more of your magnificent post. Also, I’ve shared your site in my social networks!
Mygreat learning I really like reading through a post that can make men and women think. Also, thank you for allowing me to comment!
Thanks
I do believe all the ideas youve presented for your post They are really convincing and will certainly work Nonetheless the posts are too short for novices May just you please lengthen them a little from subsequent time Thanks for the post
I am glad that enjoy reading… spreading awareness and understanding the feedback is the key! Keep Reading.
Real Estate Hi there to all, for the reason that I am genuinely keen of reading this website’s post to be updated on a regular basis. It carries pleasant stuff.
Hi my family member I want to say that this post is awesome nice written and come with approximately all significant infos I would like to peer extra posts like this
Thanks